Folklore
House
Culture Holding Company
We invest in modern folklore.
Tattoo shops, barber shops, art galleries, bookstores, and indie labels are today's cultural institutions. We help them scale without selling out.
+ The House / Start Here
010203040506
Four Pillars
On Skin, On Body, On Walls, On Pages.
Thesis
Culture as infrastructure. A hundred year view.
Benefits
You keep ownership. We bring the system.
Writer Residency
$5k, a desk, an editor and a print run.
The Process
Four steps. Six weeks. No theater.
Global Footprint
Where we hold culture, nationally and abroad.